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    New Lexus Hybrid Vehicle

    For those of you who miss their luxury cars, I just read an article announcing that there will be a high end Hybrid Lexus out later this year. It will appear first in Japan and then elsewhere.

    Toyota Unveils New Luxury Hybrid Vehicle
    Thursday, May 17, 2007
    TOKYO - Toyota's commitment to hybrid automobiles was on full display Thursday when it unveiled its most expensive gasoline-electric vehicle yet - the 15 million yen ($124,000) luxury sedan Lexus LS.
    Executives at Japan's No. 1 automaker are fully convinced that hybrid cars are the way of the future. And they're betting that growing consumer concern about the environment - and higher gas prices - will lure even wealthy buyers to the new model, which went on sale Thursday in Japan and will arrive later elsewhere.
    Executive Vice President Masatami Takimoto denied hybrids were "a transitional technology" that will be replaced by more advanced ecological technology in the future.
    "As long as cars exist, the need for hybrid technology will remain," Takimoto said.
    Toyota Motor Corp., which introduced its first hybrid, the Prius, 10 years ago, sold about 300,000 hybrids worldwide last year, and it plans to sell a million hybrids a year sometime after 2010.
    Although all the world's automakers are working on hybrids, Japan's No. 1 automaker has dozens of patents on the technology and has sold more hybrids than any other automaker.
    The most common hybrids today switch between a gas engine and electric motor to deliver better mileage and reduce emissions that cause global warming.
    But Toyota President Katsuaki Watanabe said the technology for hybrid systems can be applied to power other types of vehicles, which run on fuel other than gas, including biofuels and hydrogen.
    "The hybrid system is a core technology that can be applied anywhere," Toyota President Katsuaki Watanabe told reporters.
    Toyota, which has introduced two other hybrid Lexus models, said the hybrid LS went on sale in Japan Thursday.
    Starting next month, it will roll out gradually in Europe, North America and Asia, including China, and other regions.
    Toyota expects to sell 7,000 Lexus LS cars in 2007, including 4,000 in Japan. The company did not give other regional breakdowns.
    The success of hybrids has been a big plus for Toyota's image at a time when concerns about the global environment and soaring gas prices are growing. Watanabe said he hopes hybrid Lexus models will further enhance Toyota's value.

    Personally my budget runs lower that that - but I can understand wanting luxury when you can afford it!

    I am interested in knowing more about Hybrid conversions. I suspect a more affordable way of making your existing car eco-friendly would appeal to many. I read a paragraph in Mother Earth about the possibility of a program teaching Hybrid conversion somewhere in California. When I looked for the program I didn't find it. My hubby teaches Automotive Technology at a local Community College, and he would be interested in knowing more about conversion technology.

    Thanks Ed (et al), for creating this forum!

    jstack6's picture

    Re: New Lexus Hybrid Vehicle

    All hybrids have the batteries and electronics covered for 8 or 10 years 100K-150K miles depending on the state you live in. Very few of the Toyota batteries or systems have failed. These are considered pollution controls so they get the same coverage no matter what company made them.

    I've read the Toyota systems have gone 300,000+ miles with very few failures.

    jstack6's picture

    Re: New Lexus Hybrid Vehicle

    what a waste . Imagine how many normal hybrid you could make for all that money and material.

    To make a plug-in hybrid start with the best FULL hybrid the prius. That is what all the conversion car comapnies are doing.

    Check calcars.org for all the details and companies starting to make they new 100+ mpg conversions. After they do some fleet vehicles they will have options for us little people. I'm ready to convert as soon as it's about 10-12 K.

    the solar stacks

    Re: New Lexus Hybrid Vehicle

    It's not a waste...  Let the market decide. 

    If there are no luxury hybrids and there are luxury gas guzzlers, which do you thing the luxury car buyer will choose?

    Ever shop for Real Estate with an agent that drives a compact car?  I don't care for luxury cars personally, but they will continue to be bought.

    BTW I love the Lexus commercial with the "Big Wheel" dream sequence!  Hillarious!!!

     

    Re: New Lexus Hybrid Vehicle

    Here is an update on the Lexus Hybrid:

    Toyota Planning Dedicated Hybrid for Lexus
    JAPAN: July 2, 2007
    TOKYO - Toyota Motor Corp. is planning to launch in 2009 the first dedicated hybrid model for its Lexus luxury line, Automotive News reported on its website.

    Citing Lexus UK Director Steve Settle, the industry journal said the model was expected to be priced between the 30,000 euro (US$40,310) IS sedan and the 51,000 euro (US$68,520) RX400h hybrid sport utility vehicle, making it the cheapest hybrid under the Lexus brand, it said.
    The gasoline-electric powertrain is available on three Lexus products, and the hybrid derivatives account for more than 70 percent of the brand's sales in the UK, Lexus' biggest market in Europe, it said.
    Settle said the new Lexus hybrid would be sold in Japan and Europe, but was not certain about a launch in North America, according to Automotive News.
    Earlier this week, the Nikkei business daily reported that Toyota was planning another dedicated hybrid car by 2009 following the international success of the Prius.
    The world's biggest automaker has said it wants to double the number of hybrid models it offers from the current seven to help it reach a goal of selling 1 million units of the fuel-efficient vehicles annually soon after 2010.

    REUTERS NEWS SERVICE
    http://www.planetark.com/dailynewsstory.cfm/newsid/42904/story.htm

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